DS Smith Extends Support to UNICEF Project in Transforming Plastic Waste

SEATTLE (Scrap Monster): London-headquartered packaging business DS Smith announced donation of Euros 25,000 to UNICEF for its recycling project that transforms plastic waste into building blocks for new schools. The support by the DS Smith team in Germany and Switzerland is in line with the company’s ‘Now and Next’ sustainability strategy.

Uwe Väth, Managing Director Germany and Switzerland at DS Smith noted that the support is in application of its Circular Design Principles and that it demonstrates the commitment to develop innovative display and packaging solutions from corrugated boards. DS Smith aims to eliminate at least one billion pieces of plastics from supermarket aisles by 2025, he added.

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The UNICEF project, currently in operation in Ivory Coast, collects plastic waste locally and converts them into building blocks for new classrooms. The project helps poor families earn small income, which in turn helps to create a better living situation for themselves and their children. At the same time, the construction of new classrooms ensures that more children get opportunity to attend schools.

DS Smith also plans to support as many as 100 biodiversity projects in the communities where it operates by 2025.