H&M was set up in the first national lockdown in 2020 by friends Edward and Henry who were looking for ways to create a sustainable and cost effective way to recycle spent shotgun cartridges throughout the country. 3 year’s down the line and H&M are the UK’s leaders in spent shotgun cartridge recycling, using a processing line designed in house, they are capable of recycling spent shotgun cartridges which can then be remade into new plastic products.

H&M have successfully recycled over 115 million spent shotgun cartridges throughout the whole of the UK. This is something H&M is looking to expand year on year. Since 2020 H&M have invested in various new machinery allowing them to not only recycle shotgun cartridges, but other rigid plastic materials, such as road barriers, pipes, crates, trays, pallets and livestock slats.