BIR World Recycling Convention 2026: Fredrik Haren to Deliver Opening Keynote
Drawing from extensive international experience, Haren’s session will combine compelling stories with practical insights aimed at enhancing resilience and strategic thinking.
SEATTLE (Scrap Monster): The Bureau of International Recycling (BIR) has announced an inspiring keynote session for its upcoming World Recycling Convention & Exhibition 2026 in Gothenburg. Scheduled for June 1, the opening session will feature globally acclaimed speaker Fredrik Haren, presenting on the theme “Unlocking creativity and resourcefulness in times of change.”
Widely known as “The Creativity Explorer,” Haren will explore how curiosity, adaptability, and innovative thinking can help businesses and leaders navigate uncertainty. His keynote will encourage delegates to embrace new perspectives, foster collaboration, and transform challenges into opportunities in an increasingly complex global landscape.
Drawing from extensive international experience, Haren’s session will combine compelling stories with practical insights aimed at enhancing resilience and strategic thinking. With more than 2,000 presentations delivered across 75 countries, he brings deep expertise in creativity, innovation, and change management.
The keynote is expected to set a dynamic tone for the convention, inspiring recycling industry professionals to rethink traditional approaches and strengthen global connections. Attendees can look forward to a thought-provoking start that highlights the importance of resourcefulness in today’s evolving geopolitical and economic environment.
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