Scrap Monster
Vulcan
Vulcan
Plastic Recycling June 20, 2019 09:30:44 AM

TOMRA Announces Partnership with New Global Alliance in Eliminating Plastic Waste

Paul Ploumis
ScrapMonster Author
Tomra collects approximately 40 billion used beverage cans every year through its reverse vending machines.

TOMRA Announces Partnership with New Global Alliance in Eliminating Plastic Waste

SEATTLE (Scrap Monster): TOMRA- the world’s leading producer of reverse vending machines and provider of sensor-based sorting and recycling machines announced that it has joined the Alliance to End Plastic Waste, a new global not-for-profit organization that aims to end plastic waste.

The entry of the Norway-headquartered company is expected to provide big boost to the efforts of the Alliance, which has already committed $1.5 billion in finding solutions to end plastic waste. Incidentally, Tomra collects approximately 40 billion used beverage cans every year through its reverse vending machines.

David Taylor, Chairman, The Alliance to End Plastic Waste welcomed Tomra into the alliance. He noted that Tomra has a strong expertise in developing technological innovations to boost collection and sorting of plastics. It has continued to play a key role in preventing huge quantities of waste by bringing about rapid change in consumer behavior and encouraging manufacturers to promote use of high-quality recycled plastics in new products.

ALSO READ: TOMRA's E-Book Examines the Viability of Using 100% Recycled Plastic

Meantime, Stefan Ranstrand, President and CEO, Tomra stated that the company is highly privileged to join the alliance. Further, he hoped that the company will be able to make effective contribution in all the efforts undertaken by the alliance to eliminate plastic waste from the planet.

The Alliance to End Plastic Waste has nearly 30 members, including leading brands such as Procter & Gamble, PepsiCo, Dow Chemical Co., Exxon and Veolia.

SM Newsletter
Subscribe to SM mailing list and get updates to your inbox
Facebook Twitter Linkedin