CPIA helps to remove shoreline litter from Credit River

TORONTO (Scrap Monster): The volunteers of Canadian Plastics Industry Association (CPIA) helped clean the Credit River in Mississauga, Ontario on Sep 24^th, 2015. The program was part of the 22^nd Great Canadian Shoreline Cleanup campaign. The yearly campaign aims to remove shoreline litter from waterbodies.

“As a site sponsor of the Shoreline Cleanup, CPIA was very excited to participate in the Shoreline Cleanup again this year.” says Carol Hochu, CPIA President and CEO. “This national conservation effort is a great chance for everyone to get involved and play an important role in keeping our waterways healthy for our community and the plants and animals that rely on our waters for survival.”

The Shoreline Cleanup is a joint conservation initiative of the Vancouver Aquarium Marine Science Centre and WWF-Canada. Although shoreline cleanups began in 1994, it had become a nationwide event only in 2002. The Great Canadian Shoreline Cleanup had successfully removed nearly 140,000 kg of litter from across 2,500 km of shorelines from across Canada in 2014. The program has been successful in removing more than 1.2 million kilograms of shoreline litter from Canadian waterways since its inception in 1994.

The Great Canadian Shoreline Cleanup, presented by Loblaw Companies Limited, is one of the largest direct action conservation programs in Canada. The program aims to promote understanding of shoreline litter issues by engaging Canadians to rehabilitate shoreline areas through cleanups.

The Canadian Plastics Industry Association is the national voice of Canada’s plastics industry, representing the interests of processors, material suppliers, equipment manufacturers and brand owners across the country.